Choko
Artisanal Plant-Based Indulgence
Choko is a premium boutique chocolatier crafting high-end, 100% vegan bean-to-bar chocolates made from ethically sourced, raw organic ingredients.
The challenge
Breaking away from the cliché, overly “earthy” aesthetic typical of vegan products to establish a high-end, sophisticated brand identity that positions plant-based chocolate as a luxury culinary indulgence.
The solution
We created an elegant visual system pairing minimalist, editorial typography with a rich, natural color palette, complemented by delicate line art illustrations that celebrate raw ingredients while maintaining a premium boutique feel.
What we did
- Logo
- Brand identity
- Website
- Collaterals
- Packaging